Information Strategies, Inc. Information Strategies, Inc. (ISI) is a Media Company that has created an online marketing channel to 5+ million business leaders in the small-, medium-size business sectors as well as healthcare, and HR areas. The company acts as a trusted advisor to its audiences, offering detailed, research information and data of use to its readers. Coping with a continuing condition is what LivingUncured.info is all about! Millions of Americans face a lifetime with one or more conditions that are often controllable but not curable. To these people, our website is dedicated. The authors are devoted to providing advice, guidance and up-to-date information on ways of improving the quality of life for these individual. The editors focus more on the day-to-day living with these conditions rather than the medical side aspects. The website’s editors regularly scan medical journals, professional publications and the national media to find new, important information to help readers. They also continually interview individuals who have been diagnosed with these conditions and have managed to live happy, fruitful lives. Among the topics that are discussed regularly are: - Coping with diabetes.
- Managing your cancer reginmen.
- Creating an active home despite crippling Asthma.
- Living with a person attempting to stop smoking.
- Developing a life plan as mobility decreases.
- Reducing high blood pressure.
- Guarding against alergy flare-ups.
These and other articles are all generated from readers or their comments. As an intelligence center, ISI conducts more than 25 surveys each year, many of which are reported in the national media, the company has been able to build a database of actionable information to help marketers better serve these target markets. A majority of its audiences utilized one or more of the firm’s marketing channels to purchase or evaluate product in 2006. Its main publishing efforts are centered on online newsletters which are growing at the rate of 15% per year. It has a program in place to expand its viral marketing to increase total audience and readers as competition on the Internet heats up. The company has strategic alliances with Fortune, Source Media, and other print publishers providing online offerings in concert with print products. Known for its ability to identify new trends and to provide unbiased, actionable information. Its small-, medium-size business offerings address differentiated audiences, by employee size and sales, as well as provide more focused information specially created for Hispanic managers and business travelers. It is about to publish a new book on marketing to small business and is in the process of creating a series of seminars for marketers to help them better market their products to the company’s core audiences. One of its Healthcare website, www.hsafinder.com is the only private, independent website listed on U.S. Treasury website for HSAs. It created the White House Briefing on HSAs. Another website, www.4hsausers.com, is devoted solely to helping consumers better utilize Health Savings Accounts. For its consumer readers in healthcare, www.livinguncured.info offers tips on improving day-to-day management of illnesses that are not fatal yet have an ongoing effect on readers. Its HR websites and newsletters are focused on information and data pertinent to HR professionals in smaller enterprises as well as large corporations. For all of its websites, ISI produces special reports, content for seminars and shows, and offers a selection of books and other materials to its audience. This group also produces consumer oriented healthcare information through two other publications and websites.
Contact us at editor@livinguncured.com. |